While everyone is preparing to tell listeners who won, there’s an opportunity to make the station website useful well before the first results arrive. People need to know where to vote, how to check their registration, where to find a sample ballot, and which election office to contact with questions. Those details may not make exciting radio, but they give someone a very practical reason to visit your website.
Videos
Radio Influencers: Season 3 Ep 39
Persuading for Profits: The Ice Cream Funnel with Martin Messier
Video Tips & Tricks: Getting More Out of a Single Shoot
Video Tips & Tricks: Rick Beato's Podcast
Management
Sooner or later, every radio station has a bad day. A promotion results in an injury. A personality gets arrested. Someone says something spectacularly stupid on the air. A contest goes sideways. An employee posts something inappropriate. Or a station vehicle suddenly appears on the evening news—and not because you donated it to charity.
Sooner or later, every radio station has a bad day. A promotion results in an injury. A personality gets arrested. Someone says something spectacularly stupid on the air. A contest goes sideways. An employee posts something inappropriate. Or a station vehicle suddenly appears on the evening news—and not because you donated it to charity.
Programming
Out of this week's data here are a few of the songs that topped those lists nationally in the US and Canada along with a few random specific markets. The United States, Hot AC/Top 40: Adela "Nicole Kidman".
Out of this week's data here are a few of the songs that topped those lists nationally in the US and Canada along with a few random specific markets. The United States, Hot AC/Top 40: Adela "Nicole Kidman".
Promotions
What can we do, as a radio community, to help those families in need?
What can we do, as a radio community, to help those families in need?
SALES
Over 25 years of tracking changes in local media, nothing compares with the speed and magnitude of change in the past four—or what is coming during the next four. At Borrell, we first spotted something different in our 2025 forecasts. Our newest update this October will highlight an acceleration of that transformative trend.
Over 25 years of tracking changes in local media, nothing compares with the speed and magnitude of change in the past four—or what is coming during the next four. At Borrell, we first spotted something different in our 2025 forecasts. Our newest update this October will highlight an acceleration of that transformative trend.
Digital
We spend plenty of airtime saying, “Download our free app,” but often spend little time explaining why. If the entire pitch is that they can listen to the station, we’ve given them only one reason. What else happens after they install it?
We spend plenty of airtime saying, “Download our free app,” but often spend little time explaining why. If the entire pitch is that they can listen to the station, we’ve given them only one reason. What else happens after they install it?
ENGINEERING
Here are some of my thoughts on the best clone mics and what one of my friends had to say about them. Weigh in with your thoughts in the comments, then we’ll narrow this down into a poll in our Radio Update Weekly Wire to settle the debate.
Here are some of my thoughts on the best clone mics and what one of my friends had to say about them. Weigh in with your thoughts in the comments, then we’ll narrow this down into a poll in our Radio Update Weekly Wire to settle the debate.