Great morning shows don’t just fill time. They create appointments. Personality benchmarks—recurring features, games, contests, comedy bits, listener calls, or signature segments—give listeners something to anticipate and remember. They become familiar landmarks in the morning.
Videos
Radio Influencers: Season 3 Ep 44
Persuading for Profits: The Ice Cream Funnel with Martin Messier
Video Tips & Tricks: Getting More Out of a Single Shoot
Video Tips & Tricks: Rick Beato's Podcast
Management
Click the Jobs tab to browse openings or submit a job for free! You can also email your job listing to jobs@radioupdate.com. Here are a few current job openings this week across departments: Classic Rock Brand Manager Cleveland, Ohio, Account Executive Savannah, Georgia, Lifestyle Host Kearney, Nebraska, Sales Manager Farmington, New Mexico and more!
Click the Jobs tab to browse openings or submit a job for free! You can also email your job listing to jobs@radioupdate.com. Here are a few current job openings this week across departments: Classic Rock Brand Manager Cleveland, Ohio, Account Executive Savannah, Georgia, Lifestyle Host Kearney, Nebraska, Sales Manager Farmington, New Mexico and more!
Programming
Prepare tight. Perform loose. The greater the preparation, the more relaxed the performance. Jazz musicians practice scales for hours so they can improvise freely on stage. Same with radio. The more you prepare, the more freedom you have to be spontaneous.
Prepare tight. Perform loose. The greater the preparation, the more relaxed the performance. Jazz musicians practice scales for hours so they can improvise freely on stage. Same with radio. The more you prepare, the more freedom you have to be spontaneous.
Promotions
What can we do, as a radio community, to help those families in need?
What can we do, as a radio community, to help those families in need?
SALES
Over 25 years of tracking changes in local media, nothing compares with the speed and magnitude of change in the past four—or what is coming during the next four. At Borrell, we first spotted something different in our 2025 forecasts. Our newest update this October will highlight an acceleration of that transformative trend.
Over 25 years of tracking changes in local media, nothing compares with the speed and magnitude of change in the past four—or what is coming during the next four. At Borrell, we first spotted something different in our 2025 forecasts. Our newest update this October will highlight an acceleration of that transformative trend.
Digital
Every radio station has a show that seems to carry more influence than the others. It might be the morning show that's been part of the community for years, an afternoon personality with a loyal following, or a local talk show that gets people discussing what's happening around town. These shows have something valuable that a station website often struggles to build on its own: a daily relationship with an audience.
Every radio station has a show that seems to carry more influence than the others. It might be the morning show that's been part of the community for years, an afternoon personality with a loyal following, or a local talk show that gets people discussing what's happening around town. These shows have something valuable that a station website often struggles to build on its own: a daily relationship with an audience.
ENGINEERING
Here are some of my thoughts on the best clone mics and what one of my friends had to say about them. Weigh in with your thoughts in the comments, then we’ll narrow this down into a poll in our Radio Update Weekly Wire to settle the debate.
Here are some of my thoughts on the best clone mics and what one of my friends had to say about them. Weigh in with your thoughts in the comments, then we’ll narrow this down into a poll in our Radio Update Weekly Wire to settle the debate.