I know how monotonous it can easily get when you do the same shift on the same station day after day for years. It’s understandable why many radio on-air talent can start to sound like they’re going through the motions. But, nobody wants to listen to someone who comes across as bored doing what they perceive to be a dream job. So, here are some things we can all do to keep from falling into that low energy on-air trap.
Videos
Management
Technology changes. Business models evolve. Today's AI darling may be tomorrow's trivia question. Yet the principles that helped build Microsoft into one of the world's most successful companies remain remarkably relevant for leaders in every industry—including broadcasting.
Technology changes. Business models evolve. Today's AI darling may be tomorrow's trivia question. Yet the principles that helped build Microsoft into one of the world's most successful companies remain remarkably relevant for leaders in every industry—including broadcasting.
Programming
Here are a few of the songs we’re watching this week. Scroll down to hear the full songs. Gracie Abrams "Good Reason" Hot AC/Top 40, Lil Baby "Dead Fresh" Rhythmic/Urban, Motionless in White "Fight Like Hell" Rock/Alternative, Jordan Davis "Let it Go" Country and more!
Here are a few of the songs we’re watching this week. Scroll down to hear the full songs. Gracie Abrams "Good Reason" Hot AC/Top 40, Lil Baby "Dead Fresh" Rhythmic/Urban, Motionless in White "Fight Like Hell" Rock/Alternative, Jordan Davis "Let it Go" Country and more!
Promotions
Radio stations spend thousands of dollars trying to reach potential listeners online, on social media, and through digital advertising. Yet many stations overlook one of the simplest and most affordable promotional tools available: the local newspaper.
Radio stations spend thousands of dollars trying to reach potential listeners online, on social media, and through digital advertising. Yet many stations overlook one of the simplest and most affordable promotional tools available: the local newspaper.
SALES
Sales enablement has become a crucial element for driving B2B success. However, many media companies face significant hurdles that impede their ability to streamline sales processes and achieve their targets.
Sales enablement has become a crucial element for driving B2B success. However, many media companies face significant hurdles that impede their ability to streamline sales processes and achieve their targets.
Digital
Too many stations still treat a remote like it’s over when the broadcast ends. In reality, that’s when some of the most valuable content can begin. Done right, one afternoon can produce articles, photos, interviews, videos, and resources that continue serving your listeners, your advertisers, and your station long after the equipment has been packed away.
Too many stations still treat a remote like it’s over when the broadcast ends. In reality, that’s when some of the most valuable content can begin. Done right, one afternoon can produce articles, photos, interviews, videos, and resources that continue serving your listeners, your advertisers, and your station long after the equipment has been packed away.
ENGINEERING
Here are some of my thoughts on the best clone mics and what one of my friends had to say about them. Weigh in with your thoughts in the comments, then we’ll narrow this down into a poll in our Radio Update Weekly Wire to settle the debate.
Here are some of my thoughts on the best clone mics and what one of my friends had to say about them. Weigh in with your thoughts in the comments, then we’ll narrow this down into a poll in our Radio Update Weekly Wire to settle the debate.
