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Push hard, but be patient. It takes time and effort to become great. Growth isn’t like flipping on a light switch. Greatness is built, not bestowed. It’s earned through thousands of reps. Hundreds of shows. Dozens of failures. Patience doesn’t mean being passive.
Every week at Radio Station Consultant we watch multiple new songs across radio formats to help us better advise our clients on new music adds. Here are a few of the songs we’re watching this week. Scroll down to hear the full songs. Miley Cyrus "Let's Get Married" Hot AC/Top 40, Yeat & Drake "Miss My Dawg" Rhythmic/Urban, Morgan Wallen "Last Thing You Need" Country/Hot AC and more.
Out of this week's data here are a few of the songs that topped those lists nationally in the US and Canada along with a few random specific markets. Boston, Massachusetts, Hot AC/Top 40: Olivia Rodrigo "stupid song".
Far too many live and local shows not only sound like they’re voicetracked, they sound like they’re voicetracked way in advance because they avoid topical content completely. Here’s why they avoid it and a couple thoughts on how to coach them out of it.
Be grateful to each member of your audience. Their attention is a gift. Send a heartfelt message that simply thanks people for being part of your community. When’s the last time you thanked your listeners for listening? Not because they won a contest. Not because you’re running a promo. Just because they chose YOU.
Every week at Radio Station Consultant we watch multiple new songs across radio formats to help us better advise our clients on new music adds. Here are a few of the songs we’re watching this week. Slayyyter "Crank 2" Top 40/Dance, Jhene Aiko "So Good" Rhythmic/Urban, Slipknot "Arsenal" Rock, Kings of Leon "My Whole Worl" Alternative, Wade Forster "Can of Worms" Country.
A strong listener database turns anonymous Cume into people you can communicate with, learn from, activate—and bring back to the station. As you prepare for Fall, consider these ten ways to make your database a genuine programming, marketing and sales weapon.
Out of this week's data here are a few of the songs that topped those lists nationally in the US and Canada along with a few random specific markets. San Francisco, California, Latin: Karol G f/Judeline & Rusowsky "Bby Wow" (Overall #1).
Fall is radio’s annual reminder that hope is not a strategy. You can’t wait until the ratings arrive and then decide what you should have done three months earlier. Before September gets away from you, build a Fall Strategic Plan designed to increase Cume, listening occasions, TSL, and Top-of-Mind awareness. Here are ten places to start.
Over the years, I've heard thousands of radio stations around the world. Many had similar music. Similar contests. Similar jingles. Similar voices. Some even used the same syndicated features.  Yet a handful of stations sounded unmistakably unique.  You knew it was them within seconds.  That's not luck.
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