Stephanie Blue
Latest
Going against the grain of the overnight Tik Tok successes, November Blue brings back the professionalism, hard work and dedication it takes to make it in Nashville. This six-piece band started back in 2014 and has history of writing and musicianship most producers dream of.
Thanksgiving is already next month and every time it comes around, I think back to the infamous WKRP in Cincinnati Turkey Drop. One of the best moments in television history dealt with a radio promotion that went completely awry. Even if you’ve seen this episode (I’ve linked it in this article) this will be a fun promotion that hopefully doesn’t end in turkeys raining down on the public.
Remember when those who weren’t in the management corner office were excited about AI and the possibility of it enhancing listenership? Fast forward to today after a new study found most listeners are annoyed by the sound of AI, and would rather listen to an actual human on air.
Instead of telling your staff to "post X amount every day," let them know it's IDEAL to post a few per show, but make sure the post makes sense. If you're barking orders about social media posts, that's going to do the opposite of what you'd like the outcome to be. It won't be engaging and may seem stale.
Does anyone remember the Fairness Doctrine? In 1949, the Federal Communications Commission adopted this policy that stated media needed to have equal broadcast time directed over controversial issues.
Your own jock page on social media is crucial in controlling the type of privacy you want.
As far as the future of music, what I considered to be a one time thing looks like it will become more popular.
When a major event takes place a phone call to your morning show co-host can make or break how you approach the following day.
The norm now is to do everything online, so why don’t you! Your station can host its own competition by having contestants send in videos of themselves singing.
These rules were implemented MANY years ago. Radio and television properties have changed significantly, and so should the rules.
