You can indeed make any topic or content entertaining, but if you start with relevant and familiar content, you're ahead of the game. Here's a simple and effective way to judge all content, including interview guests, news stories, and segments on your show: The Triple Threat Filter.

Ah, the sweet scent of spring fills the studio, and summer is on the horizon. With the changing seasons come more promotions, giveaways, and special events – and yes, you guessed it – more promos, loads more promos and commercials!