One of radio’s key benefits is the ability to react swiftly to current events.  Top-of-mind mirroring makes radio the go-to medium when listeners want to be in the know, especially during major events in local communities. 

Listeners are drawn to the station when the programming is presented with passion, and the musical product is staged with charisma. Too often, a station will play great music but present it in a way that is too bland to spark any interest and excitement in its audience. The following examples illustrate how a station can develop this programming charisma.

Here are fifteen of the songs we’re watching this week. For more insight on how we choose these songs or to get a sneak peek at some of the data we track on 500+ new songs across radio formats, email me at Andy@RadioStationConsultant.com.

Here are fourteen of the songs we’re watching this week. For more insight on how we choose these songs or to get a sneak peek at some of the data we track on 500+ new songs across radio formats, email me at Andy@RadioStationConsultant.com.