Digital Content Manager Austin TX

Waterloo Media

Duties include but are not limited to:

Responsible for the creation and production of multimedia, web and social content
Strive to make assigned brands authentic through catered projects, posts and stories
Research and write local, timely, brand appropriate content
Update websites with blogs, photo galleries, contests, and events
Write copy for online campaigns and ads
Post content across multiple platforms (Facebook, Instagram, X, TikTok, LinkedIn, YouTube, etc.)
Capable of working independently and as part of the team when needed
Communicate and engage with followers in a friendly and helpful manner
Assist in the development of web pages and design graphics for contests and events
Analyze web and social data and present statistics
Strategize and pitch ideas to improve online reach
Email marketing: create and write newsletters
Live coverage of station events: includes shooting video, photographing and social media updates
Performing audits on existing digital content for the company to ensure it aligns with brand guidelines for voice, optimization, and suitability
Monitoring and researching competitors to find gaps in keywords or content to cover
Devising various content strategies that work for specific audiences with an aim to reach clear goals such as a set number of site visitors

Job Requirements:

Capable of shooting, editing and live streaming video
Grammatically correct content writing for website, blogs and social posts
Adobe Creative Cloud: Photoshop, Premiere, InDesign, Illustrator, Lightroom, After Effects
Avid social media user
Google Analytics
Time management and ability to multi-task projects
Clear, concise communication skills; both verbal and written
Ability to work in office M-F 8:30-5:30, occasional evenings and weekends
Valid driver’s license and state mandated auto insurance is required

Education and/or Experience:

WATERLOO MEDIA IS AN EQUAL OPPORTUNITY EMPLOYER

Hours

Full Time

Location

Austin,