Email Content Manager Franklin TN
K-Love & Air1
About this job
This is an onsite role in Franklin, TN
Please share samples of work.
Here’s some of what you will be doing…
- Plan, build, test, schedule, send and monitor email marketing campaigns.
- Maintain and manage an editorial calendar to plan, organize and schedule email campaigns, ensuring consistent communication cadence and alignment with broader marketing initiatives.
- Improve, orchestrate, and create emails utilizing provided copy, graphics, links and other assets.
- Understand and help create rich user experiences involving email and digital platforms.
- Build, edit and improve audience segments for emails.
- Identify, recommend and implement best practices for improving engagement rates and optimize campaign results.
- Devise and conduct A/B tests to determine areas to improve subject lines, copy, design and images.
- Analyze and report on email metrics.
- Work with in project management software (e.g. Wrike) to track progress on graphics, copy, links and collaborate with designers, producers and other channel managers.
- Connect and add audience data from internal or third-party data sources.
- Work with stakeholders for all touchpoints of a user’s journey in an email campaign (e.g., landing page, form, confirmation message, confirmation email, follow-up email, etc.), using clear, engaging and persuasive language.
- Learn and adhere to best practices for email campaigns and industry standards.
- Grow email subscriber lists for K-LOVE brands (i.e., K-LOVE, Air1, Goodsource, K-LOVE Kids).
- Perform other duties as assigned.
Here’s some experience and skills we are seeking…
- Bachelor’s degree in digital marketing, Marketing, Digital Media Studies, Computer Science, Communications, or a combination of education/training with relevant experience required.
- Minimum three years’ experience in email or digital marketing.
- Experience creating, optimizing, distributing and managing email campaigns.
- Experience using email marketing platforms; experience with Braze preferred.
- Experience developing audience segments and automation strategies.
- Knowledge of Adobe Creative Cloud, including Photoshop preferred.
- Experience with project management tools (e.g., Wrike) preferred.
- Experience in digital campaign development with an understanding of performance metrics, best practices, and digital trends (e.g., SEO best practices).
- Experience with A/B testing and implementation of strategies to improve email performance preferred.
- Knowledge of HTML preferred.
- Ability to learn and master new software.
- Solid understanding of copywriting, formatting and distributing content digitally.
- Detail oriented with experience in AP Style a plus.
- Naturally inclined to make things simpler and more intuitive, sensitive to how UI can help users, sensitive to color, layout, space, icons and visual hierarchy.
- Ability to look toward the future to keep digital properties cutting-edge and ready for the evolving digital landscape.
- Highly motivated individual who can work in the details, while ensuring the overall program is on strategy.
- A collaborative and flexible style, with strong service mentality. Need to be seen as a team player.
- Excellent interpersonal skills with the ability to develop sincere business/ministry relationships.
- Strong written and verbal communication and presentation skills.
- Demonstrated commitment to the social sector with a passion for our mission and values.
What can we offer you?
Some of our benefits package includes:
- Medical Insurance, Vision Insurance and company paid Dental
- Company paid life insurance and short term/long term disability insurance
- Company 401k with a generous company match
- Parental leave with Baby Bonding pay
- Generous paid vacation, sick leave and holiday time off
- Amazing company culture that includes exclusive access to concerts, movie premieres, media industry events, etc
“As an Equal Opportunity Employer, K-LOVE makes employment decisions based on merit and other legitimate reasons. The Company is committed to a diverse and inclusive work environment and the promotion of equal employment opportunities regardless of protected class, characteristic or status. However, K-LOVE is also a religious non-profit organization where all team members contribute to the Company’s mission of encouraging our audiences “to have a meaningful relationship with Christ.” Therefore, pursuant to the Civil Rights Act of 1964, Section 702 (42 U.S.C. 2000e I(a)), K-;LOVE has the right to hire only candidates who agree with the Company’s Statement of Faith. Also, as a religious non-profit organization, the Company is not governed by the CA Fair Employment and Housing Act.”
Hours
Full Time
Location
Franklin,
TN